Not long ago I had the pleasure of collaborating with Joe Cross, who starred in and produced the film Fat, Sick & Nearly Dead. He’s not only a likeable Aussie, he’s also a pretty stellar businessman so it’s no surprise that his film is spreading like wildfire and with it… is a staggering interest in juicing.
Let me give an example:
I’m currently staying with new friends in Glendale, AZ who graciously put us up after a prolonged stay due to Hurricane Irene sweeping the East coast.
Like many Americans, our friends recently watched the film Fat, Sick & Nearly Dead, which was an immediate connecting point. Naturally, it peaked their curiosity in regards to juicing and where on earth to begin with so many available options for juicers, blenders and healthy recipes.
To recap, the 2010 documentary was recently (in the past several months) made available on Netflix, Itunes and even Comcast. Here’s the film summary to give you an idea of what it’s all about:
100 pounds overweight, loaded up on steroids and suffering from a debilitating autoimmune disease, Joe Cross is at the end of his rope and the end of his hope. He trades in the junk food and hits the road with juicer and generator in tow, vowing only to drink fresh fruit and vegetable juice for the next 60 days. Part road trip, part self-help manifesto, FAT, SICK & NEARLY DEAD defies the traditional documentary format to present an unconventional and uplifting story of two men from different worlds who each realize that the only person who can save them is themselves.
Like I stated earlier, juicing is becoming more popular. In fact, Joe shared some impressive statistic, which I can no longer recall, indicating that many inspired folks who watch the film join the juicing band-wagon the very next day by going out and purchasing a juicer.
What does this mean for stores selling juicers? It means they’re selling out, quuuuick!
Yesterday, I assisted my new friend on a spontaneous scavenger hunt to locate a Breville juicer. Keep in mind there are tons of stores around here. After investigating Target, Kohls, Bed Bath & Beyond, among their neighboring facilities – the Breville Juicer, used in the film, appeared to be sold out everywhere.
I associate this with the fact that the film was recently made available on home television, hence more people are viewing the film, becoming inspired to juice and seeking out that very juicer which is used in the film: the Breville.
Eventually, we found THE Breville Die-Cast Juice Fountain Elite model and a Vita-mix 5200, the Mack Daddy of all blenders, at a Williams & Sonoma. That’s right, mi amiga is muy motivated to get healthy by upping her intake of fruits and veggies!!
We had them hold both machines until that evening. Upon picking up the contraptions, the staff told us that they no longer set out the Breville juicers these days – because they are selling too fast! They also touted their praise for the Vita-mixer, but we already knew that 
I’d say juicing (and blending!) is catching on and hopefully it’s more than a trend, hopefully it becomes a habit!
Later, I had the opportunity to try out the Breville juicer for myself and I’ve got to say – I like it more than my Omega 8006 Juicer. While my Omega produces quality juice, the Breville is much quicker, more powerful, and it has a larger shoot which really cuts down on prep time. It also catches the juice in a small pitcher which is more efficient than transferring the juice from one container to another.
The bottom line: Quicker prep means more use and better outcomes. So if you’re looking for a juicer, check out the Breville.
After juicing, we made a delicious tropical whip with the Vita-mixer, and let’s just say my friend is sold.
Here are a few useful links I shared with her to begin her juicing journey!
- Joe Cross’s Jointhereboot.com has a member forum, juicing guidelines, juice and smoothie recipes
I’ll leave you with two previous articles I wrote in regards to juicing:
- Juicy Details – Summarizes one of my clients’ experiences with her first 3-day juice fast, why one might do a juice fast, why I chose the Omega 8006 Juicer and Juicer Reviews
- CANTaloupe CAN Sustain – Provides a tasty Canteloupe juice recipe. If you haven’t added this fruit to your juicing repetoire, I encourage you to give it a try!
How many of you are already juicing? If so, what juicer do you use and why would you or wouldn’t you recommend it to someone else? Thanks in advance, for your time – I know it’s ticking!
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